Klépierre is rolling out a new summer campaign "We are Open". A word game to tell visitors that their shopping mall is open and ready to offer them new experiences.

Colourful, graphic and playful, the campaign is declined in 10 stories, on the theme of openness to the world, to surprises and to people, as a wink to the sense of adaptation that everyone shows! The shopping mall is a place of sharing and experience, even masked! Visitors can discover this new campaign on social networks, urban displays and in the Group’s shopping malls. Here is an overview of the campaign: